Cookie Policy

Last updated: August 29th, 2026

Welcome to this blog’s Cookie Policy!

This page was written to clarify to visitors how we use cookies on this website, and what they exactly are. 

You can control or delete cookies through your browser settings. This Cookie Policy explains the cookies and similar technologies used on Mastering Coffee. For more information about how information is processed, please read our Privacy Policy.

Cookies

When your browser is loading a website, it stores cookies on your phone or computer. Cookies are text files that websites exploit to collect data, which helps to monitor and improve the performance and security of these websites. The collection of cookies also helps website owners understand visitors’ behavior to improve the overall user experience.

On this blog, we use two kinds of cookies:

• We use first-party cookies to make sure that this website works properly. No personally identifiable information is collected with them. 
• We exploit third party cookies to monitor the performance and security of the blog and to learn new insights about visitors’ behavior to improve their user experience. 

Different types of cookies used on this blog

On this blog, we use different types of cookies: 

• Essential cookies allow the website to provide core functions and security.
• Cookies used for statistical purposes help us understand how visitors interact with the site. These may include Google Analytics cookies such as _ga, _gat, and _gid, plus Microsoft Clarity cookies _clck and _clsk.
• Cookies used for marketing purposes track visitors to display more relevant ads to them:
  • addelivery/impression (expiration after you close the session)
  • ctag (expiration after 29 days)
  • data/ct (expiration after you close the session)
  • data/fp (expiration after you close the session)
  • goog_pem_mod (persistent)
  • google_experiment_mod# (persistent)
  • IDE (expiration after 1 year)
  • ljtrtb (expiration after 1 year)
  • test_cookie (expiration after 1 day)
• Other cookies used:
  • mailerlite:webform:shown:2444689 (expiration after 95752 months)

Microsoft Clarity

Mastering Coffee uses Microsoft Clarity to understand how visitors interact with pages through heatmaps and session recordings. Clarity may use _clck and _clsk cookies and similar technologies to distinguish sessions and understand site usage. Form fields and dropdown menus are masked by Clarity. For more information, see the Microsoft Privacy Statement.

Visitors’ cookie preferences

You can manage or delete cookies through your browser settings. If you subscribe to my newsletter, you can unsubscribe at any time using the link in the footer of an email from Mastering Coffee.